
Hire a Celebrity and Watch Profits Skyrocket
The Celebrity Source understands that it can be difficult to hire a celebrity sometimes. Even tougher can be knowing which celebrity to hire. Celebrities get hired for a variety of reasons, causes, events, and endorsements. In this article, we explore some of the ones that you may be interested in learning about.
Hire a Celebrity to Make a Video
Seems simple right? Expecting us to tell you it’s not? The reality is that it all depends on what you are going to do with the video, how long it is, what you are asking the celebrity to say or do, and whether they are interested in backend revenue participation. Every celebrity has different rules, many of which may be decided directly, or by agents.
Costs can range from a few hundred dollars for obscure, less popular celebrities and online influencers, to $20,000 and up for current popular television, movie stars, and athletes. There are online services now that let celebrities both represent themselves and set their own prices for appearances and video productions; however, there is still a process of matching yourself, your company, and your product with the right celebrity that “speaks” to your customer.
Lastly, we get a lot of questions about the medium of video. Why is video so popular? In 2 words, YouTube and Mobile. The world has a free space to use videos as a promotional medium with a vast audience of mobile consumers, subscribers, friends, and followers.
D-List Celebrities for Hire
If you have been tasked to hire a celebrity to show up at your corporate event, you will quickly realize that fame has its price. Booking rates can go from a few thousand dollars for a model you might recognize in a magazine like Maxim, to $1 million and more to book ultra-famous talents like Oprah or Jennifer Lopez. At the top of the budget is a list of the $1 million and up club: Jessica Simpson, Justin Timberlake, Matthew McConaughey, Martha Stewart, and others. More affordable talent may include celebrities like Dana Carvey, Jeremy Piven, William Shatner, and Fergie from the Black Eyed Peas.
Towards the bottom are options for you when you want to hire a celebrity in a group commonly known as the “D-List.” This excellent talent can make a brand or company a super-high ROI. Examples of these historic stars include Anson “Potsie” Williams (“Happy Days”), William Hung (“American Idol”), Barry Williams (“The Brady Bunch”), “Deal or No Deal” girls, Maxim magazine models, and many of the YouTube gaming celebs.
Hire a Celebrity and Watch Profits Skyrocket
Part 2 of 3
How Much Does It Cost to Hire a Celebrity Chef?
One of the most popular event attractions is having a celebrity chef at your event “after-party.” Take for example Iron Chef, Executive Chef, Restauranteur, and entrepreneur Bobby Flay. Bobby encourages businesses to hire a celebrity for business brand awareness and team building. Think about it. Your client is meeting you at a convention event in Las Vegas, and instead of going to Bobby’s restaurant for dinner with your top three prospects, you invite them to a private event where he actually cooks for them. Better yet you stage an amateur version of “Beat Bobby Flay,” and your client’s CEO gets to learn and compete with an actual “Iron Chef.”
The Celebrity Source loves this kind of creative request. Some of the factors when determining what talent will cost – the devil is in the details – what do you want Bobby to do at the appearance? Before you hire a celebrity you need to get your requests clean and pared down. Of course, what you want to do with the videos and photos of the event is part of your custom contract.
How Much Does it Cost to Hire a Celebrity Singer?
So there is singing, and then there is SINGING. It really depends on the artist. Some are so famous they won’t play anything private. Performers like Lahlsey, Norah Jones, Nas and others can range from under $100K to much more, depending on how long they’ve been around and how popular they are right now.
Depends on the event and the level of celebrity. Start with thousands, and increase that amount with the fame of the person you want to hire. Additionally, you may be responsible for security, staff, special requests, catering, transportation, etc. There is more to it than just the celebrity themself. Also, there will be agreements about the recording of their performance, and the use of that recording, both video, and audio.
A more accessible way to have a celebrity sing at your event is to consider an event DJ instead. Expect that a celebrity DJ will charge a minimum of $10,000 for the event, while it’s also possible that their fee can go over $50,000. Having a professional booking agency handle these details can save you a lot of time and money, not to mention legal issues.
With over 35 years of experience, TheCelebritySource.com continues to be committed to effectively, and efficiently connecting PR Agencies, Marketing Agencies, Celebrity Promotion Companies, and Brands-Direct with the most relevant celebrity talent while matching top celebrity endorsement talent with clients.
Hire a Celebrity and Watch Profits Skyrocket
Part 3 of 3
Hire Celebrity Endorsement
Your Celebrity endorsement talent may share a few Instagram posts and call it a day. So why would anyone prefer a Celebrity endorsement over a Celebrity Ambassador? Celebrity endorsements differ from a Brand Ambassador who signs with your brand exclusively and promotes your products full-time. What should you keep in mind while aiming for that rocket boost with a celebrity endorsement?
The first thing to keep in mind is that the social media boom has revolutionized the world of endorsements. We have gone from celebrities sharing their endorsements on television, radio, and print to seeing more and more posts on social media platforms such as Instagram, TikTok, etc.
The five main categories are – small, medium, large, and huge. In the case of Instagram influencers, the cost varies depending on the number of followers. Here are the average costs for 1 Instagram Post in 2021. Small (10-100k followers) $100-$500. Medium (100-500k followers) $500-$5k. Large (500k-1m followers) $5k-$10k. Huge (1m+ followers) $20,000+.
Hire a Celebrity for Wedding
If you hire a booking agent and get your agreement in writing, you can spend a little extra on your wedding to make your day perfect. Some celebrities price their performances super high so that they’re out of range for most people. John Legend, Ed Sheeran, Taylor Swift, Jennifer Hudson, and Sam Smith have been known to perform at weddings. Some celebrities don’t like to come to weddings or private parties, and that’s okay.
The amount of money you should set aside really depends on who you’re thinking of hiring. Throwback bands that were popular in the 90s might cost around $150,000, while a big-name hip-hop artist like Snoop Dogg could be upwards of $300,000. Come up with a list of 3 or 4 celebrities you’d love to have at your wedding and give them to your booking agent.
Please do not ask a celebrity to attend your wedding for free, because you are awesome, or because you think they might like you. Celebrities and their agents are inundated with freebie requests from charities, causes, politicians, and on and on. Generally, with any of these appearance deals, you are going to have to pay in advance. If something happens with the celebrity’s schedule, usually they will have an option to reschedule or refund your money at their choice.
There are exceptions, but that is generally how it works. No celebrity’s agent is going to take a chance on having someone sign a contract, give a credit card and charge it back a day after the appearance.
With over 35 years of experience,TheCelebritySource.com continues to be committed to effectively, and efficiently connecting PR Agencies, Marketing Agencies, Celebrity Promotion Companies, and Brands-Direct with the most relevant celebrity talent while matching top celebrity endorsement talent with clients.