News/Media

NYTimes.com
“Where Celebrity Assistants Go When They’re Losing Their Minds”by Zachary Etheart

Advertising Age
“Sorry Ashley: Your 15 minutes are almost up”by Nat Ives

Memphis Business Journal
“Celebrities Sing St. Jude Praises”by Toby Sells

Los Angeles Times
“Some Serious Giving”by Monica Corcoran

BrandChannel.com
“A Branding New Year”by Alycia de Mesa

Fundraising Success Magazine
“Is It In the Stars?”by Bill Harrison

PRWeek
“Lending Star Power to your brand”by Randi Schmelzer

LA Business Journal (BNET)
“LA Gets Some Benefit From The Star Power of Hollywood”by Anne Riley-Katz

Forbes Magazine
“Generous Celebs”by Mmoma Ejiofor

Wall Street Journal
“Guess Who’s NOT Coming to Dinner”by Nancy Keates & Jon Weinbach

OC Metro Magazine
“Celebrity Cache”by Sheryll Alexander

BIZBASH
“How to Wrangle Celebrities”Website

NY Post
“Baby and Britney reshape a brand as well as life”by Holly M. Sanders

USA TODAY
“Stars’ Heat Warms Museum”by Jim Knippenberg

Daily Variety
“Industry Fundraisers Joust For Supporters”by David Bloom

NEW YORK TIMES
“Always Divine, Now Garbage has Made Her a Saint”by Jonathan Mandell

Chronicle of Philanthropy
“Charity-Celebrity Partnerships Offer Benefits for Causes and Stars“by Domenica Marchetti

ENTERTAINMENT WEEKLY
“No Sweat“News Section

Nation’s Business Magazine
“Puttin’ On The Glitz”by Michael Barrier